Incorporating a company is a significant milestone for any entrepreneur. Once the administrative setup is complete, the focus naturally shifts from registration to building a functional product and a scalable infrastructure. For many startups, the cloud serves as the primary engine for these operations. However, managing technical costs while attempting to scale can be a significant hurdle.
The AWS Activate Program is an initiative designed for startups to empower business owners to innovate, build, and grow. Whether a startup is just beginning its journey or is already building on the platform, this program is structured to help the business go further.

Core Benefits for Business Owners
The program provides several high-value perks that allow founders to focus on product development rather than infrastructure costs:
- Financial Support: Business owners can start with $500 USD in Founder credits and apply for up to $100,000 USD in total credits to cover AWS service usage.
- Expert Guidance: Members can “suit up” with AWS Solutions Architects to level up cloud skills through exclusive technical consultations.
- Strategic Networking: The program offers numerous meetups and networking opportunities within a community of founders, investors, and experts.
- Market Exposure: Selected startups gain exclusive opportunities to showcase their solutions at AWS events and through official channels to boost media exposure.
Eligibility Requirements
To access these resources, a startup must meet specific criteria:
- Company Status: The startup must be privately held, founded within the last 10 years, and be in a stage ranging from bootstrapped to Series A funding.
- AWS Usage: The business must have an active AWS account with less than $1,000 USD in cumulative billing history and must be a first-time applicant for Activate credits.
- Operational Readiness: Founders must provide a valid business registration and maintain a functioning company website.

Getting Started
Walking through the application requirements can be time-consuming for a business owner focused on daily operations. At Get Started HK, our specialists assist founders in understanding these programs to ensure their new ventures are positioned for success from day one.
Ready to scale your startup?
Contact our team at Get Started HK today for a consultation via WhatsApp: +852 5541 0778 or send an email to us at incorporation@getstarted.hk to learn more about the AWS Activate Program.

