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Collection of Personal Data

After the Hong Kong company formation process is completed, it is common for Hong Kong companies to collect personal data of customers for direct marketing. We kindly ask our client to note that the Personal Data ( Privacy) Ordinance, Cap 486, has come into force since 1996 and it generally restricts companies in Hong Kong to collect excessive personal information. Moreover, When your Hong Kong company use personal data for direct marketing at the first time, the company has an obligation to inform the individual of his “opt-out” right from direct marketing.

Personal data means any data:-

  • relating directly or indirectly to a living individual;
  • from which it is practicable for the identity of the individual to be directly or indirectly ascertained; and

As per Case law Chow Kei Leung and The Privacy Commissioner of Personal Data in 2010, personal data includes, but not limited to, name, age, identity number, address, occupation, and nationality.

Disclaimer: The above is not a legal advice. If you have any questions, we are happy to share our business experience. You are recommended to seek legal advice as appropriate.

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